Opinion

New US Sanctions: Why Markets Were Not Surprised by Washington’s Tough Rhetoric

By Habib Arian

The United States has formally announced what it describes as unprecedented new sanctions against Iran under “Operation Economic Outcast,” following six months of continuous and inconclusive war between Washington and Tehran. While the Trump administration has used increasingly forceful language, describing the campaign as an economic “D-Day” aimed at reducing financial leakage to “zero percent,” the initial reaction across global markets suggests that the practical impact of the measures has yet to fully materialize.

Since the beginning of his second presidential term, President Donald Trump’s administration has imposed more than 1,000 sanctions on Iran. Yet following the latest announcement, Brent crude fell rather than surged, gold consolidated near record levels, and Tether retreated in Iran’s domestic market after hitting a historic high. The divergence suggests that markets are not pricing in an immediate shock. Instead, investors appear to be assessing the sanctions as part of a gradual, phased pressure campaign whose real impact will depend on how aggressively Washington moves in the next stage.

From Political Announcement to Economic Enforcement: Five Critical Sectors and 60 New Targets

The latest pressure campaign began with a memorandum from US Treasury Secretary Scott Bessent and was subsequently formalized through an order from President Trump. As Trump held phone calls with world leaders, the Treasury Department’s Office of Foreign Assets Control (OFAC) moved to sanction more than 60 individuals, entities and vessels linked to Iran’s missile and nuclear programs, cyberattacks and oil-revenue networks. Washington also ordered the closure of all overseas branches of Bank Melli Iran.

The strategic core of the operation, however, goes beyond individual targets. Washington is seeking to choke off five critical economic lifelines: digital assets and cryptocurrencies, technology, gold, aviation, and shipping.

The objective is to move beyond targeting oil revenues and close alternative channels for the movement of money and goods. By doing so, Washington is seeking to maximize the secondary-sanctions risk facing companies and countries that continue to trade with Iran.

The Key Distinction: A Warning Shot and a “Cure Period”

One of the main reasons markets have not reacted more aggressively is the gap between Washington’s political rhetoric and the immediate operational scope of the sanctions.

US officials have characterized the initial measures as a “warning shot” and have allowed a “cure period” for third countries to adjust their behavior. The approach reflects Washington’s desire to tighten pressure without triggering an abrupt disruption to the global financial system.

China remains the most important test of this strategy. China is Iran’s largest trading partner, with annual bilateral trade estimated at around $32 billion, while Chinese buyers account for roughly 90% of Iran’s oil exports. Washington has so far stopped short of directly targeting major Chinese banks, partly because such a move could jeopardize the fragile trade truce between Beijing and Washington, particularly with Chinese President Xi Jinping expected to visit the White House in the coming weeks.

Without disrupting China’s financial channels, however, achieving a genuine zeroing-out of Iranian oil exports would be extremely difficult.

Why Has Oil Failed to Rally?

Brent crude has remained below $90 a barrel despite the escalation in U.S. sanctions against Iran. After falling in the middle of the week, the benchmark rebounded on Thursday as markets reacted to renewed uncertainty over U.S.-Iran diplomacy, but by Friday it was trading around $89.65 a barrel and was on track for a weekly decline of roughly 5.3%.

The price action indicates that the oil market sees the new sanctions as less severe than initially feared, particularly because they do not appear to include immediate secondary sanctions against Iran’s most important trading partners.

Another factor is that a significant portion of the potential physical supply shock may already have been priced in. Iranian crude exports, previously estimated at around 2.1 million barrels per day, had already fallen sharply during the conflict. In other words, the latest sanctions announcement did not introduce an entirely new physical supply shock for the oil market.

At the same time, technical discussions between Iran and Oman over the establishment of a temporary joint maritime channel in the Strait of Hormuz have helped ease concerns about a broader disruption to global energy supplies. Oil flows through the Strait have partially resumed, although traffic remains well below normal levels.

For oil traders, therefore, the immediate question is not simply how many additional sanctions Washington has announced, but whether the measures will actually remove barrels from the global market or threaten the security of energy transportation routes.

Gold Holds Above $4,600 as Global Risks Dominate

Gold traded around $4,650 an ounce earlier this week, close to its highest level in three months, but has since retreated modestly and was trading around $4,600 on Friday. Geopolitical uncertainty surrounding Iran continues to provide support for the precious metal, but the latest price action suggests that gold is responding to a much broader set of global factors rather than simply repricing the new US sanctions.

A weaker US dollar, expectations surrounding US monetary policy and the latest inflation data are also supporting prices.

Gold’s behavior therefore reinforces the broader market message: investors continue to treat the Iran sanctions as one component of a wider global risk environment rather than as an isolated catalyst for a new financial shock.

Tether: A Sharper Reaction in Iran’s Domestic Market

Iran’s domestic market reacted more quickly and violently. Tether rose to a historic high of around 205,800 tomans on Tuesday as traders priced in the immediate geopolitical and financial risk. Once it became clear that the new sanctions would be implemented in stages rather than through an immediate shutdown of all remaining financial channels, however, Tether entered a correction phase and fell toward 197,000–198,000 tomans before recovering to around 200,000–201,500 tomans by Friday.

The contrast with global markets is significant. Iran’s domestic FX market is highly sensitive to perceived risk, expectations and short-term sentiment, while global commodities such as oil are more heavily anchored to assessments of physical supply, demand and inventories.

The Tether reversal therefore suggests that part of the initial move was a risk premium rather than a response to an immediate deterioration in Iran’s underlying external position.

Tehran’s Response: 70% Inflation and a Strategy of Resistance

Iranian economic officials say the government has prepared a two-year plan to withstand the new pressure. The challenge, however, is considerable. Iran is already dealing with inflation of around 70%, while food-price inflation has reached triple-digit levels.

Economists warn that targeting the five critical sectors—particularly aviation and gold—could have consequences that extend beyond the government and directly affect ordinary households and essential economic activity.

There is also a more severe geopolitical risk. If Iran concludes that its remaining economic channels are being completely closed, pressure could increase for Tehran to escalate against regional energy infrastructure, including oil and gas facilities in the Persian Gulf Arab states. Such a development would represent a fundamentally different scenario for global markets, because it could create a direct and material shock to global energy supply.

The economic costs of the broader confrontation are already extending beyond Iran. US households are estimated to be facing more than $1,000 a year in additional fuel costs, with another $1,000-plus in tariff-related costs.

Markets Are Waiting for Phase Two

The reaction across the three key markets—oil, gold and Tether—suggests that investors have not yet priced in the worst-case scenario. The market has effectively discounted the headline number of sanctions. What matters now is implementation.

The next major market-moving signal will likely come when the current cure period expires and Washington makes its first serious move against a major Chinese bank, a large shipping network or one of Iran’s other key trading partners.

India is another potential pressure point. Its exports to Iran have already fallen sharply, from around $3.5 billion in 2019 to approximately $1.2 billion in 2026.

The central question for markets is therefore no longer how extensive the sanctions list looks on paper. It is how far Washington is prepared to go in enforcing it against the financial and commercial infrastructure that still connects Iran to the global economy.

Until that question is answered, markets appear to be treating the latest sanctions less as an immediate economic shock and more as the opening move of a longer escalation cycle.